
Assessing the London Olympics
London was awarded the 2012 Olympic and Paralympic Games based in some part on the bid’s broad commitment to setting the benchmark for sustainable events management. But because the London Organizing Committee of the Olympic Games (LOCOG) was a temporary organization, it did not have the luxury of nurturing supplier performance improvement on labor conditions over time. Their commitment translated to managing social and environmental risk in 10,000 product lines from 600 direct suppliers and 60 licensees—almost entirely at the start of the business relationship.